Real talk about skin, tweens, teens, and products—from us to you.
Hot topic and hot take. Something on the minds of parents, editors, influencers, and anyone paying attention to skincare these days.
Beyond the Sephora Lawsuit: Rethinking Skincare for Tweens There is a pressing controversy within the beauty industry: parents are suing Sephora for allegedly selling skincare products to tweens that resulted...
Blue Light Protection - Why do you really need it? What does it do? Screen time doesn't discriminate — and neither should skin protection. This one's for every kid glued...
Why We Skip Fragrance It's hard on any skin — harder on growing skin If you've scrolled your tween or teen's phone lately, you've seen the skincare hauls — bright...
A Reminder About Your Skin's Two Best Friends You've heard us talk about new launches — but let's circle back to the two products that started it all and are...
Meet Your Serum + 3 Boosters Quick reminder: your Base Serum: For Glow isn't meant to be used alone — it's the foundation for a routine that changes with your...
We only publishy 2x per month unless is a really exciting month. We don't log your emails. We send relelvant, interesting, tween & teen skincare info.
Prickly Pear Extract
Meet the cactus that's been mastering hydration in the desert for centuries. It's the hero ingredient in our Cleanser, and the reason your face wash plays nice with your skin. Tap to see what makes it so special.
Blue Light Protection
Phones, laptops, tablets: today's kids spend more hours on screens than any generation before them. That's why the last step in our routine does more than moisturize. Tap to see what screen time really does to skin, and how our Moisturizer helps.
Chamomile + Mushroom
One comes from a cozy cup of tea, the other from the forest floor. Together they're the duo inside our Calming Booster, made for the days your skin needs a little extra TLC. Tap to meet the pair and see how they work together.
Marimoist
The ocean has its own way of keeping things hydrated, and we borrowed it. Marimoist™ is the sea-sourced star of our Hydrating Booster. Tap to dive into what makes marine hydration so different.
Prebiotics
Don't just water your skin; feed it. That's what our Base Serum does. Tap to find out why.
No Anti-Aging - What we Purposely Leave Out
Some ingredients just don't belong in a teen's routine. We left them out on purpose. Tap to see what and why.
Our co-founder, IP attorney, and resident TikToker was quoted in The Strategist… for kids' water bottles. Not skincare. Water bottles. #MomLife
When seven moms start a business, Pour Tous happens. (June 11) This week, Laura is joined by Jennifer Sennott Cram and Erica Buxton, two of the seven co-founders behind Pour Tous Skin, a skincare brand created specifically for tweens and teens. Together, they share the story of how a casual moms’ wine trip turned into a growing consumer brand built by seven women with diverse professional backgrounds and 18 kids between them.
Laura, Jennifer, and Erica dive into the realities of building a startup with friends, balancing motherhood alongside entrepreneurship and corporate leadership, and why healthy skincare habits for kids matter more than ever in today’s beauty-obsessed culture. They also discuss product development, navigating partnerships, learning through entrepreneurship, and how women supporting women can lead to incredible things.
